Challenge
Since 2010, The Mabadi Group real estate team has prided itself on providing clients with the highest level of personal service, the most extensive local market knowledge, and the best overall experience buying or selling a home. The Mabadi Group partnered with Zeller Creative Group to develop a marketing campaign to position themselves as the Evanston and North Shore real estate experts.
Solution
Zeller designed a modern, robust website to reflect The Mabadi Group’s high-end brand—and also highlight the team’s vast local market knowledge and strong foothold in the North Shore communities. We also developed several print marketing materials including direct mail, advertising, brochures and annual reports to help deliver the message to a wider audience.
Our marketing campaign helped strengthen The Mabadi Group’s position in the North Shore market as a leader in luxury real estate. The Mabadi Group has been the top real estate broker in Evanston since 2017, and compared to the average sale in Evanston, the team delivers the shortest average market times and the highest sale/list price ratios in the city. Sally Mabadi and her team were also recently named one of Chicago’s Most Influential Residential Real Estate Brokers in 2018 by Crain’s Chicago Business.