Miraclon is a new independent global company that is the home of KODAK FLEXCEL solutions for the flexible package printing segment. Miraclon was looking for a reliable marketing partner to design, develop, deploy and manage their worldwide email communications to four global regions—in up to 10 languages.
Two of Miraclon’s essential communications are The Flexcel and The Plate. The Flexcel is a new eNewsletter that keeps customers up to date on KODAK FLEXCEL news, insights and tips. Each issue is translated into eight languages and then deployed to customers in North America, Asia, Latin America and Europe.
The Plate is a monthly publication with insightful stories from across the flexo community and industry. Zeller Creative Group helped redesign The Plate to mirror their updated website. After we developed the creative and tested the emails, we now manage and maintain their customer list and customer relationship management (CRM) system.
